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Howard Luks MD

Howard Luks MD - @hjluks - is a patient centric, socially savvy Orthopedic Surgeon. His social capital and expertise in the areas of patient engagement, and the intersection of medicine and social media provides him immense opportunities to be active adviser, consultant and media source in the mobile health, online health platform, and medical decision making start-up spaces. Dr. Luks assists many institutions, Venture Capital firms and healthcare practitioners establish, maintain and grow their online presence and outreach.

Technology is not about replacing physicians  … instead, we must remember, change brings opportunity — and we must use these troubling times to to scale great physician thought leaders!

Howard Luks, MD (@hjluks) , recognized by US News and World Report as one of America's Top Sports Medicine  Surgeons, is an Orthopedic Surgeon who practices in both Westchester and Dutchess Counties in New York.  As an early adopter of Twitter, Howard Luks MD also runs a blog, a Facebook Page, a YouTube channel and a personal site to educate, interact and engage his patients.

Thanks to his ever increasing social capital and proven ability to reach a global healthcare audience, Howard Luks MD serves as a Strategic Advisor to many mobile health care start-ups and Venture Capital firms with strong health care related portfolio companies. With improved visibility and online credibility, Dr. Luks is actively utilized to engage his colleagues to join him in participating in the Health 2.0 movement, content creation, outbound marketing strategies and strategic content management.

His overall passion in all things mobile, digital, social and its intersection with medicine finds him frequently invited to speak on these topics as they relate to health care access, online content quality, patient experience improvements, medicine decision making, HIT, Pharma outreach strategies and how technology can be effectively leveraged to improve the patient-physician relationship.  

Howard Luks MD's Background

Howard Luks MD's Experience

Principal, President at HJL 2.0

October 2011 - Present | NY, NY

Medicine and Social Media. New media development, social strategies, content management strategies, online reputation management

External Advisory Board Member, Mayo Clinic Center for Social Media at Mayo Clinic

January 2011 - Present | Rochester MN

Advisor, Consultant at Best Doctors

November 2011 - Present | Boston MA

Social outreach strategies, Social business model development

Advisor at

March 2012 - Present | NY NY

Strategic advisor, UI/UX, content, social strategies

Advisor at Orca Health

February 2012 - Present | Utah

Application, UI and content strategies. Social strategies.

Founding Member at Voice HIT

January 2012 - Present | New Orleans, LA

Social Strategy

Principal at Symplur

January 2011 - Present | San Diego CA

Content Strategy, Marketing Strategy

Orthopedic Surgeon at University Orthopedics, PC

September 1998 - Present | Hawthorne NY

Orthopedic Surgeons

Howard Luks MD's Education

New York Medical College

1987 – 1991


Concentration: Medicine

Howard Luks MD's Interests & Activities

Healthcare Education, Orthopedic Surgery, Content Management Strategies, New Media and Social Marketing Strategies.

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